THE MORNING STANDARD COVERAGE FOR GOULIANFINCH

Trying to revive traditional handloom weaving via Goulian Finch: Founders

With the idea of reviving the traditional handloom weaving, Gunjan Aggarwal and Bejoy Veer Suri co-founded Goulian Finch, an online start-up that deals in handwoven mulberry silk and offers offbeat pocket squares produced in collaboration with Benarasi weavers. According to the co-founders, the Goulian Finch platform is a win-win situation for the company as well as traditional weavers.

The company is associated with a few weaver families in Banaras who still use traditional looms, and resist usage of power looms to continue the artisanal heritage. “We have invested close to `22 lakh in such projects in the past five years,” informed Aggarwal.

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